Alliance Strategy Publications

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This section presents publications by Ben Gomes-Casseres that represent original research as well as syntheses and interpretations of the studies of others. The four sections are listed below. Note that we also “publish” our ideas through videos and presentations; see under Presentations on this site.

Books	Comprehensive and detailed presentations of theory, practice, and case studies for multiple audiences. Available from bookstores.
Managerial Articles	Short articles with messages or advice most relevant to managers. Most available here for download.
Research Papers	Detailed papers presenting empirical research or conceptual analysis most relevant to academics. Many available here for download.
Case Studies	Descriptions of real alliances intended to highlight key concepts. Useful for teaching or as examples in thinking about management options.
Other	Contains a list of recommended readings by other authors.

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